Reshaping Rotary
Message from District 9800 Head Office
It is a very exciting time to be a Rotarian in our part of the world. With the celebration of 100 years of Rotary and the Melbourne International Convention in 2023 we have a once in a generation opportunity to showcase our impact as people of action.
Whilst we celebrate our longevity and success as a service organisation, we need to also ensure we are well placed to be relevant, compelling and impactful into the next 100 years.
Rotary is great in many ways, and we must keep doing the things that make us who we are – our values, our vision, our passion for helping others.
However we cannot ignore the data:
  • • For many years we have seen a year on year decline in membership across our region, and a rising age profile – 24% drop in membership in the last 10 years, the average age in our clubs is over 60. Of the 50% of ages reported in My Rotary, 37.3% are over 60.
  • • We lose the majority of members who leave within their first 3 years of joining, so we are not engaging them well or not meeting expectations. In many cases we are not reflecting the
  • make up of our communities and we have some difficulty attracting younger members. We hear that cost and time are barriers to joining.